Social media has become a part of our everyday lives, and we now spend real money and significant time trying to make ourselves as visible online as possible. We want celebrity amounts of followers. We want to be major influencers on Instagram. Ordinary people are making a living on social media every day now. What are they doing? How do I do that to? Luckily for you I’ve done the research and now you just have to sit back and take it in.
First of all, we need Instagram followers. We can’t do anything without them. We won’t get any post engagement, and ironically enough, the more Instagram followers we have the more followers we’ll pull in. Users followers account that other people like. To get a head start in this area, it might be a good idea to just spend a few dollars on a couple hundred followers.
Secondly, make sure you know what hashtags to use. Find out which hashtags are trending and use the knowledge to your advantage so you know what content to post and are more visible to the average user. Also make sure you’re posting unique and inspiring things. Users want stuff they’re interested in and they want to see posts that lift them up or make them think. Keeping your followers interested is a great way to boost engagement. You need a decent amount of post engagement in order to be successful on Instagram. Just having a lot of followers isn’t enough if they aren’t interacting with your content.
A lot of successful Instagram accounts do giveaways. The lucky few who end up internet famous and become major influencers on Instagram are able to bring in some extra money. If you end up successful like this, use some of those funds to give back to your Instagram followers. This not only keeps engagement up, but you’ll attract other users who want a chance to get in on the fun.
And if you want to boost engagement on your own posts, you need to be sure to engage with others as well. Make sure to not just like the photos of others, but comment on them as well. Users read the comments on their posts. They only glance at the number of likes, instead of going through to see who all clicked the like button. Commenting on other users’ material also increases your visibility to the greater Instagram community, especially if you are commenting on someone who has a large following.
Lastly, but probably one of the most important ways to be successful on Instagram, and honestly on any social media platform, is to consistently post content. Nobody follows an account that only posts once a month. Don’t be spammy, but give your following something to be interested in and interact with. Follow back accounts who are following you and keep the content coming.
Instagram isn’t hard to use but sometimes trying to gain a following online can prove to be a little bit overwhelming. Overall, you just need to enjoy yourself and interact.